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Home -> Products and Services --> Sample-ution -> Consumer Sampling

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Consumer Sampling

Build product loyalty with consumer sampling.
Neff Packaging Solutions works with our customers to create sampling packages that provide ample space for product education thus increasing brand awareness and loyalty from the consumer. This increased awareness results in increased sales of your product.
 

Samplepac®
Samplepac® is just one cost-effective, creative sampling solution that introduces your consumers to your product in the right place–the consumer’s home. Samplepac® builds brand awareness and increases market share by uniquely packaging product samples for targeted distribution.

Samplepac® is an award-winning solution that has proven to be effective in product sampling because it allows you to place your product samples directly in the hands of your target demographic. Procter and Gamble used Samplepac® to test the new Oil of Olay Daily Facials. The test was a huge success and as a result, P & G continues to use Samplepac® for product promotion, awareness, and engagement.

There’s a measurable relationship between a brand’s level of public awareness and its market share. Samplepac® can help you differentiate your brand from that of your competition increasing your brand equity and your market share. Studies have shown that consumer sampling that includes trial can:

  • Double consumer response rates.
  • Attract new consumers and regain consumers who have strayed from the product.
  • Build product loyalty. Up to half the newly sampled consumers will still be using the product six months after the promotion.
  • Educate consumers about a new or reformulated product.

Samplepac® improves your bottom line.
Our ability to be a turnkey solution for our customers allows Samplepac® to be more efficient and economical. Traditionally, specialty production and/or assembly services would be passed on to a second vendor. At Neff Packaging we develop our Samplepac® solutions in-house allowing us to reduce the communication, process steps, and delivery lags normally associated with multi-vendor projects.

For more information on how you can use Samplepac for your product promotion contact us.

PHOTO: Secret® Gentle Care Consumer Sample   


Call us today: 
(800) 445-4383 
(937) 233-3333


Neff Packaging Solutions
10 Kingbrook Pkwy
Simpsonville KY 40067
Tel: 800/445-4383
Local: 502/722-5020
Fax: 502/722-5070
Email: info@neffpackaging.com

 

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Published by Marketing Options, LLC